Difference b/w Traditional Marketing and Digital Marketing

Traditional marketing : - 

• The promotion of products and services through TV, Telephone, Banner, Broadcast, Door to Door, Sponsorship, pamphlets, billboards etc.
• Less cost effective
• Not good for brand building
• Difficult to measure audience
• Users have no option except to watch the ads.
• We can reach out the local audience.

Digital Marketing : -

• The promotion of products and services through digital media, SEO, sem, PPC, email marketing etc.
• More Cost effective
• Good for brand building
• Easy to measure audience using analytics tools
• Users have no option except to watch the ads.
• We can reach out the global audience.