There are 4 cases a S.E.O expert do optimization :-
Case 1: Website is not coming on any page.
Case 2: Website is coming on 2nd, 3rd, 4th, ….8th page.
Case 3: Website is coming on 1st page but on 2nd to 10th position.
Case 4: Website is coming on 1st page and 1st position.
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